Earlier this week, Instagram users who have become increasingly frustrated over the app’s not-so-subtle attempts to mimic TikTok found a powerful ally in Kylie Jenner. The beauty influencer reshared a rallying cry to “Make Instagram Instagram Again,” an image that had been circulating on the platform along with aChange.org petitionthat has been signed by almost 200,000 people as of Wednesday.
“Stop trying to be TikTok,” the image continues. “I just want to see cute photos of my friends.”
The chief complaint among many of these unhappy users underscores agrowing frictionwithin old-school social media sites about what their core purpose actually is. Are they intimate places to connect with friends and family or discovery engines where users can scroll through endless entertaining videos from strangers?
Instagram的母公司Meta（也拥有Facebook）decided它想成为后者，从某种意义上说，您不能真正责备它。As user growth has leveled off in mature markets such as the United States and Europe, the company has adopted a more aggressively TikTok-like approach, pumping social feeds with more and more content from random people that you don’t follow and probably don’t care about. On Instagram, this content takes the form of the dreaded “Suggested Post,” which slides into your feed like an uninvited party guest as you are innocently trying to see what your old college chums are up to on their vacation in Barbados.
Suggested Posts have become so ubiquitous in recent months that some users have made a habit out ofdocumenting the mix他们的Instagram在Twitter上为此提供了供稿，一种证明该平台与原始任务徘徊了多远的方式。
Instagram is getting ridiculous
建议的帖子
建议的帖子
紧随其后
赞助
建议的帖子
紧随其后
赞助
建议的帖子
建议的帖子— Amal~ (@hammetallica)July 26, 2022
With TikTok now thedominant platformfor younger users, and Meta CEO Mark Zuckerberg having apparentlymade up his mind关于他想走的方向，甚至凯莉·詹纳（Kylie Jenner）也无法阻止Instagram的最终转变为Tiktok的最佳版本。但是，用户并非完全无能为力。好消息是，您现在可以做一些小事情，以使Instagram感觉更像您爱上的应用程序。
1. Snooze Suggested Posts
If you are annoyed by the increasing presence of Suggested Posts in your feed, here is a ridiculously simple solution that you may not know existed. (I’ll admit, I didn’t know about it until recently, but it has made life on Instagram so much more pleasant.) Just click theX在帖子的顶部，然后选择“Snooze all suggested posts in feed for 30 days.” Yes, it’s just that easy! So easy, in fact, that you have to wonder if this will become one of those features that quietly disappears with no explanation. Perhaps, but for as long as it exists, enjoy it.
2.选择收藏夹
Here’s another handy feature that will make Instagram feel more intimate. Earlier this year, Instagramannounceda “Favorites” feature that lets you select a handful of friends who get priority in your feed. Just click the Instagram logo at the top left of the app, select Favorites, and choose your list among your Instagram friends. You can pick up to 50, and change it up whenever you want. Once you have your list, those users get top billing when you’re scrolling through Instagram. Now you can party with 50 besties like it’s 2013 again. And who among us doesn’t want that?